Sunday, November 7, 2010

Carrie Underwood - First Olay Print Ad

Check out the first print ad from Oil of Olay’s new campaign featuring Carrie Underwood. The TV ads will debut during the CMA Awards next week.

Procter & Gamble VP, Joe Arcuri tells WWD magazine: “The partnership with Carrie Underwood is all about reaching women like her, ages 25 to 35, who are not currently using Olay now, or really any other skin care brand, because they think the products are very focused on anti-aging.

1 comment:

rita said...

congratulation on your wedding, you make such a beautiful couple. also your album is very good and also congratulation for your olay partnership