
In other words, the two-hour premiere will not be seen by anyone beforehand.
The statement read, “The CW and our studio partner CBS Paramount Network Television have made the strategic marketing decision not to screen ‘90210’ for any media in advance of its premiere."
And they seemed to want to emphasize the following, "We're not hiding anything . . . simply keeping a lid on 90210 until 9.02, riding the curiosity and anticipation into premiere night, and letting all our constituents see it at the same time.”
Make sure to tune in on September 2, 2008 at 8pm/7c to catch the premiere of this highly-anticipated show.
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